some stuff i wrote ✍️

thoughts on code, AI, and building things for local businesses. updated whenever i feel like it.

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vibe coding?

what separates responsible AI-assisted development from pure vibe coding — and why it matters for ur business.

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why every st. louis business needs a website (yes, even urs)

real stats, real reasons, and what a website actually does for a local business in st. louis.

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how much should a small business website cost? (real numbers)

agency vs freelancer vs DIY — real pricing data and what u actually get at each level.

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how to actually get ur business found on google

simple SEO basics for small business owners. what google actually cares about and what doesn't work anymore.

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what platforms do u build on? (and why it matters)

sveltekit vs wordpress vs wix — what i build on and why the platform matters.

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local business SEO checklist for st. louis

a practical checklist. what to do today, this week, and this month — most of it free.

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how to ditch the platforms that eat ur profits

what ur paying for — and how to cancel vagaro, wix, squarespace, and more.

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